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Organic products slowly losing their dour whole-grain image

“These days people demand variety,” said Patrizia Weinzierl of the Berlin bakery BioBackhaus that specializes in baking with organically grown ingredients.
She noted that the clients are not as dogmatic as perhaps once they were.
The chain, which was founded in 1978, now offers cakes, cookies and Black Forest Gateau, where before the shelves were full of whole-wheat bread and little else.

The wares on display are similar to those in a standard bakery only the prices are around 2 euros (US$2.38) higher per item.

The difference lies in the ingredients. Pesticides were not used when they were grown, and the finished product also contains no added preservatives or colourings.

CHINA DAILY, 5. MÄRZ 2006